Extended Practice Nike Tech Book Contextual Research

When I was doing my research for this project I started to look at the difference between the marketing for Adidas and Nike, I was looking at the apps they had available on the app store and Adidas is way behind Nike. I found this app called the Tech Book which showcases Nike's newest innovative products and biggest sponsorships. As one of my proposed outcomes it could be interesting to try and create something similar from the imagery for the window displays.